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Grandparents concerns on TV adDate: 12 July 2007
The TV ad portrays three generations of the same Australian family, with a grandfather character explaining that his generation 'fought for things like regular working hours, penalty rates and redundancy pay' while his daughter and grandson worry they are losing their rights at work.
Ad ScriptGrandfather: You know - our generation fought for things like regular working hours, penalty rates and redundancy pay. Older Australians and parents worried about work lawsACTU President Sharan Burrow and the head of Queensland's Council of Unions, Grace Grace launched the TV ad in Brisbane today (Thurs 12 July)."There are very strong concerns about the IR laws among older Australians and parents who are worried about how their children are being treated in the workplace under the new IR laws," ACTU President Sharan Burrow said. " This ad highlights growing unease in the community that the IR laws have given employers too much power and this is badly affecting young and vulnerable workers the most. " People know that penalty rates, public holiday rates and overtime pay have all been cut under the new IR laws and that people have lost a say over the roster.
Worried about how the young can negotiate for decent work rights" Many parents and grandparents are also worried about the loss of protection from being sacked unfairly and what this means for young people when they try to negotiate with their boss over pay and conditions or raise a health and safety issue at work," Sharan Burrow said."This TV ad will be screened nationally, but has a strong Queensland look and was developed out of extensive research on people's attitudes to the IR laws in Queensland, including focus groups and polling in Brisbane, Gladstone, Townsville, Cairns, Bundaberg and Mackay," Qld Council of Unions Secretary Grace Grace said. " It will be the first in a series of ads specifically aimed at Queenslanders who are concerned about the IR laws and their negative impact on working families."
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